Prof. Dr. Angela Roth

School of Business, Economics and Society, Chair of Information Systems I, Innovation and Value Creation

I am doing research in the field of open and service innovation. One focus is to analyse how physical and digital platforms must be designed to foster service ecosystems and networks. The topic of how to integrate different disciplines, e.g. medical engineering, digital health, but also education and retailing into such platforms and spaces to innovate services, is highly relevant.

Research projects

Build future of service research and service innovation in German research landscape (DL2030, DF2, OSL) – Analyse smart service development processes and service ecosystems (smarthappps) – Designing platforms and spaces for service innovation (Josephs).

Current projects

  • IIP-Ecosphere - Next Level Ecosphere for Intelligent Industrial Production

    (Third Party Funds Single)

    Term: 1. January 2020 - 31. December 2022
    Funding source: Bundesministerium für Wirtschaft und Technologie (BMWi)

    In IIP-Ecosphere, we develop an ecosystem to reduce obstacles in the implementation of Artificial Intelligence (AI) applications in production and its related processes with the aim to foster intelligent production systems. A framework will be established for

    • the unconstrained introduction of AI applications in SMEs
    • new, AI-driven services and data exchange
    • true AI-driven process chains
    • cooperation of diverse stakeholders
    • increased compatibility of systems

    The “Chair of Information Systems, Innovation and Value Creation” primarily leverages its expertise in the areas of innovation, stakeholder integration, service systems engineering and business model design to support this undertaking. During the project, researcher of the chair are mainly responsible for the development of business models accompanying AI utilization and support in innovation.

  • Digital services as a success factor for the future of value creation

    (Third Party Funds Single)

    Term: 1. August 2019 - 31. March 2023
    Funding source: Bundesministerium für Bildung und Forschung (BMBF)

    Digital Transformation as a core driver influences service offerings and business models, as well as organisation, collaboration and forms of human labour. The ability to shape digital services has the potential to be a key competence in this new idea of value creation. There is already a trend of technical innovations like Artificial Intelligence (AI) or the Internet of Things (IoT) being applied in digital services. More over, digitalisation offers new ways of interaction between provider and user in addition to the possibility of co-creating services. 

    The research project “DL2030” identifies major R&D requirements and approaches to address these. The focus is thereby on technology orientated service systems with high customer value. These systems lead the way towards a competitive German economy. By these measures, the position of service research as a stand-alone scientific field is strengthened. Strategic research directions, potentials and requirements are enforced. The research roadmap, created during the project, is a foundational element for future research emphases in service research.   With these goals DL2030 is also supporting the High-Tech-Strategy 2025 of the German government.  

Recent publications




Related Research Fields