Prof. Dr. Benedikt Morschheuser
School of Business, Economics & Society, Assistant Professorship of Information Systems (Gamification)

Prof. Dr. Benedikt Morschheuser
School of Business, Economics & Society, Assistant Professorship of Information Systems (Gamification)
The research group “Gamification & Digital Customer Engagement” investigates the design of gamified and motivational information systems and the effects of game design features on human motivation, experience and behaviour.
No projects found.
2025
- Hamari, J., Klock, A.C.T., Xi, N., & Morschheuser, B. (2025). Introduction to the Gamification Minitrack. In Tung X. Bui (Eds.), Proceedings of the Annual Hawaii International Conference on System Sciences (pp. 1430-). Honolulu, HI, US: IEEE Computer Society.
- Kirchner-Krath, J., Schmidt-Kraepelin, M., Schmähl, K., Schütz, C., Morschheuser, B., & Sunyaev, A. (2025). Behavior Change Support Systems for Self-Treating Procrastination: Systematic Search in App Stores and Analysis of Motivational Design Archetypes. Journal of Medical Internet Research, 27. https://doi.org/10.2196/65214
- Riar, M., Weber, M., Ebert, J., & Morschheuser, B. (2025). Can Gamification Foster Trust-Building in Human-Robot Collaboration? An Experiment in Virtual Reality. Information Systems Frontiers. https://doi.org/10.1007/s10796-024-10573-z
- Tang, W., Zilker, S., Al Ghadban, M., Morschheuser, B., & Matzner, M. (2025). How to Design an Engaging Online Crowdsourcing Contest in Organizations? Lessons from a German Sportswear Company. In PACIS 2025 Proceedings. Kuala Lumpur, MY.
2024
- Birnstiel, S., & Morschheuser, B. (2024). Exploring gamification in team sports: a scoping review and research agenda. In Proceedings of the 8th International GamiFIN Conference. Ruka, Finnland, FI: CEUR Workshop Proceedings.
- Birnstiel, S., Steinkamp, L., Duemler, B., & Morschheuser, B. (2024). Designing Gamification for Team Sports: Mapping of the Problem Space and Design Recommendations. In Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024). Paphos, CY: AIS Electronic Library.
- Buruk, O.O., Morschheuser, B., Jabari, S., Saarinen, S., Dagan, E., Varjo, E.,... Thibault, M. (2024). Identity in New Realities: Future Trajectories for Forming Identities and Social Lives in Extended Realities. In CHI-PLAY Companion 2024 - Companion Proceedings of the Annual Symposium on Computer-Human Interaction in Play (pp. 458-461). Tampere, FI: Association for Computing Machinery, Inc.
- Kirchner-Krath, J., Altmeyer, M., Schürmann, L., Kordyaka, B., Morschheuser, B., Klock, A.C.T.,... von Korflesch, H.F. (2024). Uncovering the theoretical basis of user types: An empirical analysis and critical discussion of user typologies in research on tailored gameful design. International Journal of Human-Computer Studies, 190. https://doi.org/10.1016/j.ijhcs.2024.103314
- Kirchner-Krath, J., Birnstiel, S., & Morschheuser, B. (2024). Combating Procrastination with Information Systems: A Systematic Review on Design Approaches and Effects. In ECIS 2024 Research Papers. Paphos, CY: AIS Electronic Library.
- Kirchner-Krath, J., Dijkstra-Silva, S., Morschheuser, B., & von Korflesch, H.F. (2024). Gameful systems for corporate sustainability: systematic review, conceptual framework and research agenda on gamification and sustainable employee behavior in companies. Internet Research. https://doi.org/10.1108/INTR-06-2024-1000
- Kirchner-Krath, J., Morschheuser, B., Sicevic, N., Xi, N., von Korflesch, H.F., & Hamari, J. (2024). Challenges in the adoption of sustainability information systems: A study on green IS in organizations. International Journal of Information Management. https://doi.org/10.1016/j.ijinfomgt.2024.102754
- Xie, R., Kirchner-Krath, J., & Morschheuser, B. (2024). Towards an Ethical Metaverse: A Systematic Literature Review on Privacy Challenges. In ECIS 2024 Proceedings (pp. 1 - 16). Paphos, CY: AIS Electronic Library.
2023
- Greiner, R., Merk, S., Reiß, S., Stief, J., Wüllner, C., Morschheuser, B., & Jeleazcov, S. (2023, April). Inflammania 3D: Exploring the Use of the Metaverse Platform Roblox for Science Communication. Poster presentation at 7th Annual International GamiFIN Conference 2023, Lapland, FI.
- Guillen Mandujano, G., Riar, M., Morschheuser, B., & Hamari, J. (2023). Gamification as a Catalyst to the Circular Economy. In Lehtimäki Hanna, Aarikka-Stenroos Leena, Jokinen Ari, Jokinen Pekka (Eds.), The Routledge Handbook of Catalysts for a Sustainable Circular Economy. (pp. 642). London: Routledge.
- Kirchner-Krath, J., Klock, A.C.T., Morschheuser, B., Park, S., Legaki, Z., von Korflesch, H.F., & Hamari, J. (2023). Designing tailored gamification: A mixed-methods study on expert perspectives and user behavior in a gamified app for sustainability at work. In Proceedings of the 7th International GamiFIN Conference (pp. 1-12). Levi, Finnland, FI.
- Krath, J., Morschheuser, B., von Korflesch, H.F., & Hamari, J. (2023). How to increase sustainable engagement in the workplace through green IS: The role of instructional and motivational design features. In ECIS 2023 Research Papers. Kristiansand, NO: AIS Electronic Library.
- Laato, S., Morschheuser, B., Hamari, J., & Björne, J. (2023). AI-assisted learning with ChatGPT and large language models: Implications for higher education. In Proceedings of the The 23rd IEEE International Conference on Advanced Learning Technologies (ICALT 2023). Orem, US.
- Lin, L., Morschheuser, B., Offergelt, F., & Moser, K. (2023, September). The role of territorial behavior in shaping user engagement on enterprise collaboration platforms. Paper presentation at Fifth German Human Factors Summer School, Chemnitz, DE.
- Riar, M., Morschheuser, B., Zarnekow, R., & Hamari, J. (2023). Altruism or egoism – How do game features motivate cooperation? An investigation into user we-intention and I-intention. Behaviour & Information Technology. https://doi.org/10.1080/0144929X.2023.2196581
- Weber, M., Riar, M., & Morschheuser, B. (2023). Is adaptive gamification just a theoretical fairytale? An experiment in a text-based adventure game for data crowdsourcing. In Proceedings of the 56th Hawaii International Conference on System Sciences (HICSS). Maui, Hawaii, US.
- Wittmann, M., Köhler, L., & Morschheuser, B. (2023). I = Robot: An Investigation of How Perspective Switching Can Support People’s Acceptance of AI-Powered Social Robots. In Proceedings of the 32nd IEEE International Conference on Robot and Human Interactive Communication (RO-MAN) (pp. 2478-2483). Busan, KR.
2022
- Augenstein, D., & Morschheuser, B. (2022). Understanding human factors in the metaverse - an autonomous driving experiment. In ECIS 2022 Research-in-Progress Papers (pp. 1-8). Timișoara, RO.
- Krath, J., Morschheuser, B., & von Korflesch, H.F. (2022). Designing gamification for sustainable employee behavior: Insights on employee motivations, design features and gamification elements. In Tung X. Bui (Eds.), Proceedings of the 55th Hawaii International Conference on System Sciences (pp. 1594−1603). Maui, HI, US.
- Morschheuser, P.C., Alt, R., Sachse, S., & Morschheuser, B. (2022). Gamifying sustainable behavior at work: Results from an experiment with a corporate gamification app. In R. A. Buchmann, G. C. Silaghi, D. Bufnea, V. Niculescu, G. Czibula, C. Barry, M. Lang, H. Linger, & C. Schneider (Eds.), Information Systems Development: Artificial Intelligence for Information Systems Development and Operations. Cluj-Napoca, RO.
- Riar, M., Morschheuser, B., Zarnekow, R., & Hamari, J. (2022). Gamification of cooperation: A framework, literature review and future research agenda. International Journal of Information Management, 67(102549). https://doi.org/10.1016/j.ijinfomgt.2022.102549
- Wittmann, M., & Morschheuser, B. (2022). What do games teach us about designing effective human-AI cooperation? - A systematic literature review and thematic synthesis on design patterns of non-player characters. In Mila Bujić, Jonna Koivisto, Juho Hamari (Eds.), Proceedings of the 6th International GamiFIN Conference (pp. 95−104). Tampere, FI, FI: CEUR Workshop Proceedings.
2020
- Riar, M., Morschheuser, B., Hamari, J., & Zarnekow, R. (2020). How game features give rise to altruism and collective action? Implications for cultivating cooperation by gamification. In Tung X. Bui (Eds.), Proceedings of the 53rd Hawaii International Conference on System Sciences (pp. 695−704). Maui, HI, US.